While a lot of Buddhist popular media is emerging, like Buddhist Pop Songs, Buddhist Movies, and even Buddhist Videogames, and I find a lot of it very interesting, sometimes it sort of hits the wrong note.
I think one of the reasons why that is is because Buddhism is very much not about Buddhism. It is not an umbrella where a bunch of other stuff fits underneath it, but instead is a handful of practices and perspectives that looks at the stuff under the umbrella.
I think that any sort of sincere popular Buddhist media would have to be much more holistic, taking a Buddhist perspective amid a variety of others. That being said, I am reminded of the webcomic Sinfest [ironically enough], where the Buddha is an occasional character – used seldomly but to great effect.
Sometimes the creator, Tatsuya Ishida, hits just the right note.